Copyright

Many of the designations used by manufacturers and sellers to distinguish their products are claimed as trademarks. Where those designations appear in this book, and the publisher was aware of a trademark claim, the designations have been printed with initial capital letters or in all capitals.

“Geek and Poke” cartoons used with permission from Oliver Widder, via CC2.0.

The authors and publisher have taken care in the preparation of this book, but make no expressed or implied warranty of any kind and assume no responsibility for errors or omissions. No liability is assumed for incidental or consequential damages in connection with or arising out of the use of the information or programs contained herein.

The publisher offers excellent discounts on this book when ordered in quantity for bulk purchases or special sales, which may include electronic versions and/or custom covers and content particular to your business, training goals, marketing focus, and branding interests. For more information, please contact:

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Associate Publisher
Greg Wiegand

Senior Acquisitions Editor
Katherine Bull

Development Editor
Susan Zahn

Managing Editor
Kristy Hart

Project Editor
Lori Lyons

Copy Editor
Keith Cline

Proofreader
Apostrophe Editing Services

Technical Reviewer
Jonathan Penn

Publishing Coordinator
Cindy Teeters

Cover Designer
Alan Clements

Cover Illustration
RapidEye/ iStockphoto.com

Library of Congress Cataloging-in-Publication Data is on file

Copyright © 2011 Pearson Education, Inc.

All rights reserved. Printed in the United States of America. This publication is protected by copyright, and permission must be obtained from the publisher prior to any prohibited reproduction, storage in a retrieval system, or transmission in any form or by any means, electronic, mechanical, photocopying, recording, or likewise. For information regarding permissions, write to:

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    Fax (617) 671 3447

ISBN-13: 978-0-131-38869-7

Dedication

We would both like to thank our good friends and industry colleagues for providing us with time, insight and coffee throughout the development of this book. Special thanks to Jonathan Penn who worked as technical editor, and to Senior Acquisitions Editor Katherine Bull and the team at Pearson Education who helped us work through this project.

ARCHIE:

For my family, Katrina, Danielle and Jade.

STEVE:

To my supportive wife Marie and my children Sam and Sophia for allowing me to take some family time to work on this book.