1. Technique—Not Technology

Before I jump into working with slides, I’m going to spend this and the next few chapters covering concepts that form the foundation of the techniques you’ll learn later. These early chapters contain hard-learned rules and tips that will improve your composition and change the way you approach creating slide shows.

The main point of this chapter is that a show’s success is more about technique and less about technology. Technology can play a role in success, but most success has more to do with technique. Technique involves the overall process, understanding of your goals and audience, the role that emotion plays, and how you’ve structured your story. The relative importance of each of these categories depends on what you’re trying to accomplish.