The Encyclopedia of Business Letters, Faxes, and E-Mail A simple letter of introduction is a good way to gain cooperation and start the relationship off on the right foot. Essential elements: Saying hello is easy. Just follow these four steps: 1. Introduce yourself and mention something positive about your relationship with this colleague. 2. Detail some positive aspect of your work or a project you share with the colleague. 3. Invite the recipient to contact you. 4. End on an upbeat note. Sample: Hello, Mr. Bly: I am the special sales coordinator at Financial Publishing Company and will be marketing The Six-Figure Consultant. I am looking forward to some great results--especially with the associations and companies listed in Appendix D of the book. I called the American Seminar Leaders Association and spoke with