Introduction

IF YOU’RE LIKE A LOT OF PEOPLE, YOU PROBABLY HAVE SOME QUESTIONS ABOUT SOCIAL MEDIA. YOU MAY BE ASKING WHETHER SOCIAL MEDIA IS OVERHYPED, WHETHER SOMETHING ELSE WILL REPLACE IT, OR WHETHER IT’S JUST A BIG, FAT WASTE OF TIME.

But the important questions is, “Can I make money with social media?” After all, what’s the point of setting up, launching, and running a social media campaign if it’s not going to make money?