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It seems like nearly every programming book I have ever read starts off with the obligatory "Introduction to [whatever]" chapter, which basically regurgitates the essentials that everyone knows, and hence is the one chapter nearly every reader skips. In this first chapter of the book, I thought we'd start things off with a different approach, one that takes you, the reader, through the reasons that you might want to use Flex, what Flex is for, bursting some myths about Flex and the Flash platform, and, finally, ending up with a "Top 10" of Flex's strong points. Enjoy!