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2. Is It Tapworthy? > Less Flash, More Function

Less Flash, More Function

Josh: You have to be careful with the eye candy, though, because if you have too much, you distract from the functionality. In some of the earlier design iterations, we used more gradients and more gloss and shine in places. Since then, we’ve systematically stopped using gradients in the app. We’re using flat colors almost everywhere, except for the icons themselves. Part of that no-gradients decision comes from a style standpoint. We wanted to dial it back a bit. Another part of it, though, is that it also reduces our development time. It’s less work for our programmers to go in and write code that uses these flat colors.

Our goal with the design is to create the right frame. In the end, we’re celebrating these icons. The app needs to be the appropriate setting for those, and it should highlight them, not distract from them. You have to look at everything as a whole from the top down. It’s not just about having a great design but a great design that’s appropriate for the device or the environment it resides in.


  

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