Copyright

iPhone^® and iPad^® Apps Marketing: Secrets to Selling Your iPhone and iPad Apps

Copyright © 2012 by Pearson Education, Inc.

All rights reserved. No part of this book shall be reproduced, stored in a retrieval system, or transmitted by any means, electronic, mechanical, photocopying, recording, or otherwise, without written permission from the publisher. No patent liability is assumed with respect to the use of the information contained herein. Although every precaution has been taken in the preparation of this book, the publisher and author assume no responsibility for errors or omissions. Nor is any liability assumed for damages resulting from the use of the information contained herein.

ISBN-13: 978-0-7897-4833-1

Library of Congress Cataloging-in-Publication data is on file.

Printed in the United States of America

First Printing: September 2011

Trademarks

All terms mentioned in this book that are known to be trademarks or service marks have been appropriately capitalized. Que Publishing cannot attest to the accuracy of this information. Use of a term in this book should not be regarded as affecting the validity of any trademark or service mark.

Warning and Disclaimer

Every effort has been made to make this book as complete and as accurate as possible, but no warranty or fitness is implied. The information provided is on an “as is” basis. The author and the publisher shall have neither liability nor responsibility to any person or entity with respect to any loss or damages arising from the information contained in this book or from the use of the CD or programs accompanying it.

Bulk Sales

Que Publishing offers excellent discounts on this book when ordered in quantity for bulk purchases or special sales. For more information, please contact

     U.S. Corporate and Government Sales
     1-800-382-3419
     corpsales@pearsontechgroup.com

For sales outside of the U.S., please contact

     International Sales
     international@pearson.com

Editor-in-Chief
Greg Wiegand

Acquisitions Editor
Katherine Bull

Development Editor
Kendell Lumsden

Managing Editor
Kristy Hart

Project Editors
Samantha Sinkhorn
Jovana Shirley

Indexer
Erika Millen

Proofreader
Language Logistics, LLC

Technical Editor
Zimana

Publishing Coordinator
Cindy Teeters

Book Designer
Anne Jones

Compositor
Nonie Ratcliff

Que Biz-Tech Editorial Board
Michael Brito
Jason Falls
Rebecca Lieb
Simon Salt
Peter Shankman

Dedication

This book is dedicated to my daughters Laurin and Mckenna who inspire and encourage me each day. May your dreams come true.