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The best way to find out which booth activities and contests would be of most interest to your potential customers is to ask them. Here’s where the power to reach out to a mass audience via social media comes in handy. You never know how many people are listening. Creating simple polls or crowdsourcing your plans is an easy way to get input from your social media audience, and it won’t cost you a dime.
Whether you are trying to decide which speaker to bring to your booth, which promotional item would have the most effect, which contest would generate the most interest, or which products to showcase, a simple poll is your answer. Services, such as PollDaddy, Zoomerang, and Survey Monkey, are just a few of the inexpensive or even free services that are easy to set up. There are even widgets available to embed a poll right into your website.