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Chapter 3: Discover the New World > READ BETWEEN THE APPS

READ BETWEEN THE APPS

So, how do you keep pace with the market? The best way to do that is to check out Apple's cheat sheet and study it constantly. The App Store displays the top paid, the top free, and the top-grossing apps (the apps that make the most money including free apps), almost in real time (see Figure 3.2). Apple provides the same lists in the individual app categories. This info is golden because it tells us volumes about the market. The best part is this information is accessible at any moment unlike the market info of any other industry.

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FIGURE 3.2 Top 25 paid, free, and grossing apps.

Review these charts frequently, and look for trends you can take advantage of. That's what I do. This educates me about different pricing models and how successful apps are being designed and marketed. When looking at the market, these are some of the questions to ask:


  

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