Part I

WHY NETWORK MARKETING?

In Part I, we will prepare you for those philosophical questions and answers so necessary for success in our profession. Many people have false stereotypical images about network marketing, which must be addressed and those who pick up this book in order to evaluate our industry should be prepared to change their thinking. In fact, many professional networkers will benefit from a review of the fundamental mind-sets so critical to long-term success. Some veterans will have never seen these philosophical concepts explained in this manner.

The truths are these: Nobody has to alienate her friends and family, and boomers have no need to fear retirement. Nobody has to ever again be hampered by financial limitations nor should anyone ever again have challenges picking a viable company. Ours is a profession of equal opportunity for everyone and in spite of global economic problems that affect many folks, ours is a field that can thrive in bad times as well as good.