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When you yourself live by the 10 Shared Values presented in Chapter Two, you foster trust and confidence. Trust, which is earned over time, is a mutual feeling that people can be depended on to keep their commitments and deliver the goods. When stakeholders experience trust, they gain confidence in the project's ability to succeed even in the face of great adversity. Trust transcends adversity. Confidence—and at best, conviction—is the strongly held belief among project stakeholders that working together will bring success, even in the face of volatility and adversity.
While all ten values apply all the time, in this chapter on leadership and interpersonal skills, People Values come to the forefront. Here I present people values in more detail (process values and business values are examined in the next two chapters).