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Chapter 5. Compete by Changing Your Fram... > Questions to Ask Yourself

Questions to Ask Yourself

Can you see an opportunity to meet a neglected need by widening your company’s frame of reference? What will give you an edge in this expanded playing field?
How does your idea fit your capabilities? How does it relate to the trends in your industry and in the broader society?
Do you believe strongly enough in your idea to risk failure?
Is your idea compelling enough to entice others in your company to join you?
Do you have a sound and workable plan for generating profits in the near term?
Is the focus of your business narrow enough to enable you to target markets and build the capabilities needed to serve those markets?
Do you have processes in place to harvest ideas from your people and integrate them into your business model?


  

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