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Chapter 10: Study YouTube Success Storie... > Win the Presidency of the United Sta...

Win the Presidency of the United States: Barack Obama

On November 4, 2008, at 9:27 p.m., Barack Obama won the state of Ohio and the outcome of the presidential election became crystal clear. Sean Quinn of FiveThirtyEight.com observed, “That's the ballgame folks. He will be the next president of the United States. Barack Obama will be the next president of the United States.”

Today, the whole world knows that Obama won the Democratic Party's nomination after a close campaign against Hillary Rodham Clinton in the 2008 presidential primaries and caucuses. Obama then defeated Republican candidate John McCain in the 2008 general election to become the first African-American elected president. And we also know that the 1,800 videos on BarackObamadotcom's channel on YouTube had been viewed over 110 million times as of November 4, 2008. But did the videos impact what happened next? Obama won 69.5 million popular votes and 365 electoral votes.


  

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