Introduction

Tumblr has gradually, well, tumbled into a position of respect, even awe, among people who use blogging tools such as WordPress and Blogger, microblogging tools such as Twitter, and online destinations such as Facebook. Tumblr is a hot site and a new service that has steadily grown in usage and reputation. It’s a solution to problems you only gradually realize that you have as you use the new communication tools.

Tumblr serves as a vital intermediary and connecting point between tweets, blog posts, and multimedia presentations, combining the immediacy of Twitter (or an in-person conversation) and the permanence of a well-managed blog. The rules for using Tumblr to its best advantage are still evolving; this book shows you how to get around Tumblr and make the most of it in just a few minutes at a time. By the end, you’ll have a tumblog you can be proud of!