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2. What’s New in the New AdSense

2. What’s New in the New AdSense


In This Chapter

Why Change What’s Working?

Examining New AdSense Features

What Else Has Changed?


Google AdSense has been serving ads to websites since 2003. In November 2011, Google totally revamped the AdSense interface and added several new features. To old-timers, these changes might be a little confusing or disconcerting, but they’re designed to make it easier for sites to use the AdSense service—and generate more revenue from the ads on their sites.


  

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