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6. Reviewing and Blocking Ads > Blocking Different Types of Ads

Blocking Different Types of Ads

Now let’s get to the nitty gritty: blocking certain types of ads from appearing on your site. There are lots of ways to do this.

Blocking Competitive Ads

The most obvious ads you might want to block are those from direct competitors, who would probably love to share space on your site. To this end, AdSense lets you block ads from specific URLs—that is, those sites you don’t want advertising on your site.

Here’s how to block ads from competing sites:

1. Click the Allow & Block Ads tab and select the Overview page.

2. Click Advertiser URLs in the Blocking Options section of the navigation pane.

3. When the Advertiser URLs page appears, as shown in Figure 6.2, pull down the Product list and select the specific AdSense product you’re using. (If you want to block ads on your website, select Content from this list; not all options are available for all products.)


  

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