Free Trial

Safari Books Online is a digital library providing on-demand subscription access to thousands of learning resources.

  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint
Share this Page URL
Help

Part IV: Role Models and Predictions > What’s Next for Facebook

11. What’s Next for Facebook

What’s next for Facebook drives much speculation across the blogosphere and social media landscape. At times, there can be so much buzz that it drives mainstream media attention as well. Facebook is one of the most popular websites in the world, so its community analyzes its every move with a microscope. When new team members, especially at the project lead level, join or leave Facebook, their previous experience is critiqued and analyzed as to what that might mean for the future of Facebook. Speculation runs the gamut from the basics of what new features the development team might, or should, be working on to when it will go public. Beyond speculation, as soon as a new update is released, a team member conducts an interview, or an announcement is made, it spreads through the blogosphere like wildfire. If it’s a new feature implementation, almost immediately you’ll find a dozen plus Facebook Pages pop up crying foul on the new features. In fact, Facebook expects a bit of complaint about each change, so it ignores feedback for 48 hours and then listens!

This level of scrutiny is expected as Facebook grows at a blistering pace, adding hundreds of thousands of new users every day. Also, as social media continues to mature, the entire industry is put under a microscope. Every little move from a social network, large or small, causes a ripple effect of conversations, blog posts, media stories, cheers, and jeers. Rather quickly, the community calms down, acclimates to the new feature set, and waits for the next story to drop. Because Facebook is the largest social network, it is no surprise that it comes under the most scrutiny.


  

You are currently reading a PREVIEW of this book.

                                                                                                                    

Get instant access to over $1 million worth of books and videos.

  

Start a Free Trial


  
  • Safari Books Online
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint