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Chapter 2. A (Graphical) Grammar for Rep... > Complex Behavior: Containers and Rep...

2.3. Complex Behavior: Containers and Reputation Statements As Targets

Just as there exist some interesting-looking molecules in nature, and much like hydrogen bonds are especially strong, certain types of reputation statements called containers join multiple closely related statements into one super-statement. Most websites with user-generated ratings and comments for products or services provide examples of this kind of reputation statement: they clump together different star ratings with a text comment into an object formally called a review. See Figure 2-5 for a typical example, restaurant reviews.

Figure 2-5. A reputation container: some claims make more sense when considered together than when standing alone.



  

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