By Which Measure: A Point or an em?

As we start to contemplate having our text resize itself for mobile presentation, we need to consider units and measures. Which will work for us? Any of them? Let’s find out.

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When working in mobile, I happen to have a personal preference for using points as the measure. The reasons are simple: points allow me to more quickly and granularly size within the smaller confines of mobile screens, and I find points easier to work with when developing a system of relative type sizes. Let’s see how this works.

Starting with the over-sized page title “Design in Finland,” here is how it was coded in HTML:

<h1><a href="index.html"><img src="images/flag.png"
alt="Finnish flag" id="flag" />Design in Finland</a></h1>