Conclusion

I've covered a lot of content in this Short Cut. From tracking across multiple domains to filters, I've tried to explain how the Google Analytics system works and the pitfalls to avoid. The goal is to help you get Google Analytics set up correctly for your web site and your business needs.

Remember, getting Google Analytics configured correctly is vital to performing good analysis. Take the time to review the necessary sections of this Short Cut before, during, and after your installation. And don't be afraid to try something new. If you understand how Google Analytics works, you can use the system in new and creative way.