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81. 

Rough Cuts
Marketing and Sales Analytics: Proven Techniques and Powerful Applications from Industry Leaders

Marketing and Sales Analytics: Proven Techniques and Powerful Applications from Industry Leaders

By: Cesar Brea

Publisher: Pearson

Publication Date: 23-JUN-2014

Insert Date: 12-APR-2014

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This is the Rough Cut version of the printed book. Today, the effective marketing analytics executive is even more important than the brilliant data scientist. That's because successful analytics investments now require executive-level orchestration of many elements that go far beyond conventional definitions of analytics. Marketing and Sales Analytics examines the experiences of sales/marketing leaders and practitioners who have successfully built high value analytics capabilities in multiple industries. Then, drawing on their experiences, top analytics consultant Cesar Brea...

82. 

Business Law Basics

Business Law Basics

By: Scott L. Girard; Michael F. O'Keefe; Marc A. Price

Publisher: Career Press

Publication Date: 21-APR-2014

Insert Date: 11-APR-2014

Slots: 1.0

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When you start a business, legal issues can seem complex, even scary. This simple guide helps you ask smart questions and get the right advice. Find out what practices will help you keep your legal matters clear and simple! You will learn key concepts and terms, how to choose an attorney, contract essentials, and what you need to protect (such as processes or intellectual property). Plus the basics of partnership and corporate structures, license and regulation essentials, employment issues, legal aspects of buying and selling, common pitfalls, international business issues and more. ...

83. 

Y in the Workplace: Managing the ''Me First'' Generation

Y in the Workplace: Managing the ''Me First'' Generation

By: Nicole A. Lipkin

Publisher: Career Press

Publication Date: 15-JUL-2009

Insert Date: 11-APR-2014

Slots: 1.0

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Flip-flops, iPods, MySpace, “Dude”, Instant Messaging. Whatever happened to dress shoes, sir/ma'am, in-person meetings, and traditional work etiquette? A workplace revolution is underway, one that is stimulating new methods of thinking, behaving, communicating, and doing business as Generation Y continues to infiltrate the workplace and influence corporate culture. This revolution is lead by approximately 60 million Gen Yers, the largest bloc to hit the workforce since the 72 million baby boomers. Company owners and managers are worried, because this generation has created its own unique...

84. 

Rough Cuts
Supply Chain Management Strategy: Using SCM to Create Greater Corporate Efficiency and Profits

Supply Chain Management Strategy: Using SCM to Create Greater Corporate Efficiency and Profits

By: Alexandre Oliveira; Anne Gimeno

Publisher: Pearson

Publication Date: 04-JUN-2014

Insert Date: 11-APR-2014

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This is the Rough Cut version of the printed book. Drive more value from your supply chain by choosing and implementing the right models and strategies. Supply Chain Management Strategy offers expert guidance for comparing and choosing models, implementing governance, and strategizing to enable sales growth, margin growth, and superior customer experience. Lead authored by pioneering supply chain management expert Alexandre Oliveira, this guide focuses on driving maximum business value from modern supply chain strategies and models. Oliveira and senior supply chain executive Anne...

85. 

Rough Cuts
Mastering Bitcoin

Mastering Bitcoin

By: Andreas M. Antonopoulos

Publisher: O'Reilly Media, Inc.

Publication Date: 15-AUG-2014

Insert Date: 10-APR-2014

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If you are interested in learning more about the technical operation of bitcoin, or if you are building the next great bitcoin killer­app or business, you will find this book essential reading. From the basic use of a bitcoin wallet to buy a cup of coffee, to running a bitcoin marketplace with hundreds of thousands of transactions, or collaboratively building new financial innovations that will transform our understanding of currency and credit, this book will help you engineer money. You are about to unlock the API to a new economy. This book is your key....

86. 

Five Stars: Putting Online Reviews to Work for Your Business

Five Stars: Putting Online Reviews to Work for Your Business

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Publisher: Sybex

Publication Date: 21-JAN-2014

Insert Date: 10-APR-2014

Slots: 1.0

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Create positive visibility for your business with this essential roadmap Everyone now understands the importance of online reviews on sites such as Yelp. This unique book helps you influence the process and leverage the results to increase sales and revenue. Five Stars is the perfect guide to a timely and crucial marketing tactic for today's savvy small business owners and marketers. Find out how to get more (and better) online reviews for your business, track and monitor them, leverage them effectively in social media and elsewhere, and handle negative reviews with aplomb. Packed with...

87. 

Employee Engagement For Dummies

Employee Engagement For Dummies

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Publisher: For Dummies

Publication Date: 16-DEC-2013

Insert Date: 10-APR-2014

Slots: 1.0

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The easy way to boost employee engagement Today more than ever, companies and leaders need a road map to help them boost employee engagement levels. Employee Engagement For Dummies helps employers implement the necessary plans to create and sustain an engaging culture, allowing them to attract and retain the best people while boosting their productivity and creativity. Employee Engagement For Dummies helps you foster employee engagement, a concept that furthers an organization's interests through ensuring that employees remain involved in, committed to, and fulfilled by their work. It...

88. 

Panic, Prosperity, and Progress: Five Centuries of History and the Markets

Panic, Prosperity, and Progress: Five Centuries of History and the Markets

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Publisher: John Wiley & Sons

Publication Date: 17-FEB-2014

Insert Date: 10-APR-2014

Slots: 1.0

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A detailed guide to financial market performance during financial crises With the financial markets seemingly careening from one crisis to another, it's vital for today's investors and traders to have an historical perspective on market performance during times of great turmoil. In this book, Tim Knight provides an exhaustive analysis of financial market behavior prior, during, and following tumultuous events since 1600. Making copious use of charts and basic technical analysis, Knight demonstrates how external shocks tend to create extreme reactions in the financial markets and how...

89. 

Brief: Make a Bigger Impact by Saying Less

Brief: Make a Bigger Impact by Saying Less

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Publisher: John Wiley & Sons

Publication Date: 10-FEB-2014

Insert Date: 10-APR-2014

Slots: 1.0

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Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message tight and to the point. The average professional receives 304 emails per week and checks their smartphones 36 times an hour and 38 hours a week. This inattention has spread to every part of life. The average attention span has shrunk from 12 seconds in 2000 to eight in 2012. So, throw them a lifeline and be brief. Author Joe McCormack...

90. 

Trading Options: Using Technical Analysis to Design Winning Trades, + Website

Trading Options: Using Technical Analysis to Design Winning Trades, + Website

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Publisher: John Wiley & Sons

Publication Date: 17-FEB-2014

Insert Date: 10-APR-2014

Slots: 1.0

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A thorough guide to technical analysis methods applied for success in the options market Though still not widely practiced or accepted in the options market, technical analysis is becoming increasingly common. As the practice spreads, traders are discovering how useful technical analysis is for determining clear entry and exit signals. Trading Options: Using Technical Analysis to Design Winning Trades takes the standard technical analysis approach and applies it to the options market. Author Greg Harmon combines technical analysis with a deep understanding of the options market to...

91. 

Leveraged Buyouts: A Practical Guide to Investment Banking and Private Equity, + Website

Leveraged Buyouts: A Practical Guide to Investment Banking and Private Equity, + Website

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Publisher: John Wiley & Sons

Publication Date: 23-DEC-2013

Insert Date: 10-APR-2014

Slots: 1.0

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A comprehensive look at the world of leveraged buyouts The private equity industry has grown dramatically over the past twenty years. Such investing requires a strong technical know-how in order to turn private investments into successful enterprises. That is why Paul Pignataro has created Leveraged Buyouts + Website: A Practical Guide to Investment Banking and Private Equity. Engaging and informative, this book skillfully shows how to identify a private company, takes you through the analysis behind bringing such an investment to profitability—and further create high returns for the...

92. 

Market Microstructure in Emerging and Developed Markets

Market Microstructure in Emerging and Developed Markets

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Publisher: John Wiley & Sons

Publication Date: 26-AUG-2013

Insert Date: 10-APR-2014

Slots: 1.0

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A comprehensive guide to the dynamic area of finance known as market microstructure Interest in market microstructure has grown dramatically in recent years due largely in part to the rapid transformation of the financial market environment by technology, regulation, and globalization. Looking at market transactions at the most granular level—and taking into account market structure, price discovery, information flows, transaction costs, and the trading process—market microstructure also forms the basis of high-frequency trading strategies that can help professional investors generate...

93. 

Accounting for Managers: Interpreting Accounting Information for Decision-Making, Canadian Edition

Accounting for Managers: Interpreting Accounting Information for Decision-Making, Canadian Edition

By: Paul M. Collier; Sandy M. Kizan; Eckhard Schumann

Publisher: John Wiley & Sons

Publication Date: 01-JAN-2013

Insert Date: 10-APR-2014

Slots: 1.0

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The Canadian edition of Accounting for Managers: Interpreting Accounting Information for Decision-Making builds on the success of the original textbook that was published in the United Kingdom. This book was motivated by a need for a "decision-focused" accounting textbook for both MBA and undergraduate programs. The title of the book emphasizes the focus on accounting to meet the needs of managers. The material contained in the book stresses the interpretation (rather than the construction) of accounting information as well as a critical (rather than unthinking) acceptance of the...

94. 

Google+ Hangouts™ for Business: How to Use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

ShortCut

Google+ Hangouts™ for Business: How to Use Google+ Hangouts to Improve Brand Impact, Build Business and Communicate in Real-Time

By: David Amerland; Mike Downes

Publisher: Que

Publication Date: 10-APR-2014

Insert Date: 10-APR-2014

Slots: 1.0

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Google+ Hangouts™ can help you build brands, shorten sales cycles, improve customer service, train staff, align employees behind strategy, and a whole lot more. You name it, someone’s doing it successfully with Hangouts. You can, too—and Google+ Hangouts for Business will show you how. David Amerland completely demystifies Hangouts: the hands-on tools, best-practice techniques, opportunities, even the etiquette. Amerland reveals exactly how to profit from Hangouts, even if you have absolutely no video or business social networking experience. You’ll discover why Hangouts isn't “just another”...

95. 

Entrepreneurial Strategic Management

Entrepreneurial Strategic Management

By: Ken R. Blawatt

Publisher: Business Expert Press

Publication Date: 18-APR-2014

Insert Date: 08-APR-2014

Slots: 1.0

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This managerial book goes beyond the traditional thoughts on this subject. It brings you a challenging dimension: Create an entrepreneurial organization and you will exceed in the realization of your goals and objectives. The entrepreneurial organization thrives on developing innovation, customer retention, productivity, and growth. Your role and that of other managers has changed dramatically in the last decade because two powerful new forces have joined in the environment. A new social awareness and demographic shift in the work force coupled with a shrinking of markets in a technological...

96. 

Ethical Leadership in Sport

Ethical Leadership in Sport

By: Pippa Grange

Publisher: Business Expert Press

Publication Date: 18-APR-2014

Insert Date: 08-APR-2014

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This is a practical guide on how to navigate the complexities of ethical leadership in sport, while recognizing the increasing pressure placed on individuals and organizations to win and be exemplary role models. While you and most leaders know right from wrong, giving voice to your values isn’t always straightforward. This book explores how to approach the ethical decisions, dilemmas, and valuebased conflicts that emerge for leaders in sports organizations in order to make good choices, drive a sound culture, and reduce the risk of going awry. The approach in this book is two-fold:...

97. 

Eliminating Waste in Business: Run Lean, Boost Profitability

Eliminating Waste in Business: Run Lean, Boost Profitability

By: Linda M. Orr; Dave J. Orr

Publisher: Apress

Publication Date: 01-APR-2014

Insert Date: 08-APR-2014

Slots: 1.0

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Redundant employees. Storerooms full of extra stock "in case we need it." Marketing money sprayed in all directions in the vain hope it will create customers. Duplicate IT systems. HR policies that fatten the corporate waistline rather than keeping it trim. Budgeting exercises that result in "more of the same, plus 2%." Nearly every corner of most established businesses harbors waste—wasted money, time, effort, or all three. As any runner can tell you, a lean body runs faster and wins races. The same goes when it comes to the competitive race all businesses engage in. Lean companies...

98. 

Investment Banking For Dummies

Investment Banking For Dummies

By: 

Publisher: For Dummies

Publication Date: 10-FEB-2014

Insert Date: 08-APR-2014

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Enrich your career with a review of investment banking basics One of the most lucrative fields in business, investment banking frequently perplexes even banking professionals working within its complex laws. Investment Banking For Dummies remedies common misconceptions with a straightforward assessment of banking fundamentals. Written by experts in stock market proceedings, this book runs parallel to an introductory course in investment banking. It clearly outlines strategies for risk management, key investment banking operations, the latest information on competition and government...

99. 

Power Relationships: 26 Irrefutable Laws for Building Extraordinary Relationships

Power Relationships: 26 Irrefutable Laws for Building Extraordinary Relationships

By: 

Publisher: John Wiley & Sons

Publication Date: 13-JAN-2014

Insert Date: 06-APR-2014

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The Relationship Laws that Drive Success There are powerful but invisible laws that determine whether your relationships —with your clients, colleagues, and friends—will thrive or wither. These relationship laws are ever-present. When you align with them, the results are dramatic. Your network will grow rapidly. You'll be seen by clients as a trusted partner rather than an expense to be managed. And you'll find the people around you eager to help you succeed. When you ignore the laws, however, your efforts will falter. Relationship building will seem like very hard work. Power...

100. 

Lead Positive: What Highly Effective Leaders See, Say, and Do

Lead Positive: What Highly Effective Leaders See, Say, and Do

By: 

Publisher: Jossey-Bass

Publication Date: 17-FEB-2014

Insert Date: 06-APR-2014

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How to implement effecitve, magnetic leadership by applying asset-based thinking and shifting your mindset from the negative to the positive Lead Positive takes the fundamentals of Asset-Based Thinking (ABT) and turns them into a playbook for successful leadership. ABT is a simple mindset management process that shows people how to make small shifts in perception and thinking to achieve great results. Cramer shows leaders how to apply ABT to shift their attention away from what is negative and learn to intentionally shine the spotlight on the positive, beneficial facts of a situation. As...