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1. |  By: Lorraine Farrelly Publisher: Laurence King Publication Date: 01-APR-2011 Insert Date: 29-MAR-2012 Slots: 1.0 | Overview: Drawing Urban Design
Drawing for Urban Design explores a wide range of ways to represent the city, from freehand sketching to sophisticated computer models. Architects and urban planners need to describe cities in the course of their work, be it through maps, diagrams, sketches, computer renderings, or models. This book provides a practical introduction to these techniques for students, while explaining the processes associated with describing and designing urban environments — it is an invaluable visual handbook for representing the contemporary city.
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2. |  By: Andrew Hall Publisher: Laurence King Publication Date: 01-MAY-2011 Insert Date: 29-MAR-2012 Slots: 1.0 | Overview: Illustration
This broad introduction to illustration reveals the artistic, intellectual, and organizational skills needed to practice as a freelance illustrator, and helps the reader navigate the specialist areas of its application.
There is a practical introduction to image-making, covering ways of drawing, viewpoints and perspective, color palettes, and choice of media, along with an examination of how illustration communicates through metaphor, symbolism, wit, narrative, and more.
Chapters devoted to editorial, publishing, corporate/advertising, and the entertainment industry introduce the...
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3. |  Construction for Landscape Architecture By: Robert Holden; Jamie Liversedge Publisher: Laurence King Publication Date: 01-APR-2011 Insert Date: 29-MAR-2012 Slots: 1.0 | Overview: Construction for Landscape Architecture
Construction for Landscape Architecture covers all aspects of landscape construction, giving a good understanding of building materials and assembly. It is heavily illustrated with specially commissioned, detailed construction drawings, and has a strong emphasis on sustainability and good practice. At the end of the book there is an extensive glossary and an appendix of technical information.
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4. |  By: Melanie Bowles; Ceri Isaac Publisher: Laurence King Publication Date: 01-MAY-2009 Insert Date: 29-MAR-2012 Slots: 1.0 | Overview: Digital Textile Design
Digital Textile Design covers everything students and practitioners of textile design will need to learn about designing and printing digitally.
Textile designers are beginning to realize the creative potential of digital textile design and are fast catching up with graphic designers who have taken to working digitally. New digital textile-printing technology is enabling designers to work with an almost unlimited palette of colors to produce work of staggering detail in relatively short timescales.
Written specifically for textile designers, Digital Textile Design provides the know-how...
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5. |  By: Drew Plunkett Publisher: Laurence King Publication Date: 01-SEP-2009 Insert Date: 22-MAR-2012 Slots: 1.0 | Overview: Drawing for Interior Design This book covers all stages of visual presentation as part of the interior design process, from the most basic initial sketches, to models, to fully developed computer-generated visualizations. In four chapters this easy-to-follow text explains the basics, conception, presentation, and production.With a varied and comprehensive range of images, this book is an invaluable, inspirational, and practical resource for interior architecture and design students and practicing interior designers alike....
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6. |  Advanced Fashion Drawing, Lifestyle Illustration By: Bil Donovan Publisher: Laurence King Publication Date: 01-SEP-2010 Insert Date: 21-MAR-2012 Slots: 1.0 | Overview: Advanced Fashion Drawing, Lifestyle Illustration Advanced Fashion Drawing is a practical book showing not only how to draw the figure but also how to illustrate it in today's fashion and lifestyle market.Designed specifically for those interested in illustrating fashion and lifestyle commercially, Bil Donovan demonstrates how to create an illustration with a sense of fashion, rather than one that concentrates solely on the fashion figure.A series of demonstrations and exercises help the advanced illustration student hone their skills and increase their level of draughtsmanship, while establishing their own personal style....
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7. |  By: Tony Morgan Publisher: Laurence King Publication Date: 01-OCT-2011 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Visual Merchandising A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers.It reveals the secrets of their toolkit and information on the use of mannequins, the latest technology, and how to construct and source props, and explains the psychology behind shopping and buyer behavior. This new edition...
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8. |  Rethinking Design and Interiors By: Shashi Caan Publisher: Laurence King Publication Date: 01-AUG-2011 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Rethinking Design and Interiors The world is increasingly and rapidly being affected by environmental and technological changes. It is imperative that the design profession address these developments with a new way of thinking. This book points the way for the design of interiors in this newly complex world and will be indispensable for students, practitioners, and theoreticians.The book is divided into four chapters that explore aspects of the human experience of the interior, from man's earliest search for shelter to an outline of past and current thinking on design, psychology and well-being. An epilog looks at such...
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9. |  By: Colin Davies Publisher: Laurence King Publication Date: 01-OCT-2011 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Thinking about Architecture In order to understand architecture in all its cultural complexity it is necessary to grasp certain basic concepts such as representation, form, and space. The aim of this book is to provide teachers, students, practicing architects, and curious general readers with a set of ideas that will enrich their conversation, their writing, and above all their thinking about architecture.The book is divided into eight chapters, each covering a particular aspect of architecture, and introduces difficult concepts gradually. Architectural theorists and philosophers are mentioned in passing and their...
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10. |  By: Alex Milton; Paul Rodgers Publisher: Laurence King Publication Date: 01-AUG-2011 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Product Design Product Design offers a broad and comprehensive introduction to the field of product design and the key role of product designers. It examines all the stages and activities involved in the creation of a new product—from concept design to manufacture, prototyping to marketing. It encourages the reader to challenge conventions and to think about the subject in new and exciting ways.The book also explores the diverse nature of product design, including new and emerging forms of practice. A rich overview of influential design movements and individuals are covered, together with interviews and...
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11. |  By: Alan Pipes Publisher: Laurence King Publication Date: 01-OCT-2011 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: How to Design Websites There are books on the nuts and bolts of web design and there are books about website aesthetics, showcasing examples of good design. How to Design Websites contains the essentials of both, addressing the skillsets required to produce websites that are functional and elegant—but from a graphic designer's perspective. It demonstrates that you can design a working website in minutes without the need for expensive programs.Chapters include Code, Layout, Text and Typography, and Images and Colour Schemes. Useful “tips and tricks” panels are included, as well as step-by-step projects—such as how...
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12. |  By: Mark Gatter Publisher: Laurence King Publication Date: 01-SEP-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Production for Print This book gives designers the confidence to do everything necessary to ensure trouble-free, high-quality printing—to calibrate images (color and black and white); adjust trapping levels in all the major software applications, and mix colors that won't print as something that is a complete surprise. It explains scanning and resolution, and discusses good and bad image formats, describing techniques to make images look good in print—even if they have been downloaded from the internet. There is advice on how to get accurate quotes from a printer, a checklist to use when sending a job to print,...
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13. |  By: David Dernie Publisher: Laurence King Publication Date: 01-OCT-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Architectural Drawing This book focuses on the exciting possibilities for representing the built environment with all the techniques - both ancient and modern - that are now available. It teaches students the following skills: how to draw using a range of media, the basic rules of making effective spatial images, how to read a drawing, and how to express ideas through appropriate media and forms of communication.Following a brief introduction, the book is divided into three sections: Media, Types and Places. Each section is illustrated with exemplary drawings and accompanying commentaries. Step-by-step sequences...
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14. |  How to Create a Portfolio and Get Hired: A Guide for Graphic Designers and Illustrators By: Fig Taylor Publisher: Laurence King Publication Date: 01-AUG-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: How to Create a Portfolio and Get Hired: A Guide for Graphic Designers and Illustrators This book shows those embarking on an illustration or graphic design career how best to put together an effective, professional portfolio. It discusses what to include and how to organize and display the work, and also advises on presentation techniques and self-promotion. Both print and virtual portfolios are covered.Deciding who to approach for work is of key importance whether you are looking for a full-time position or freelance work, and the book maps out the creative marketplace, examining the main areas of work and describing the types of position available in each, and how the...
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15. |  By: Nick Dunn Publisher: Laurence King Publication Date: 01-AUG-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Architectural Modelmaking The physical scale model is an important tool of communication for architecture students and practitioners alike. Although the proliferation of CAD programmes has enabled the creation of increasingly complex computer models and virtual environments, there is also a growing need to address the three-dimensional qualities of architecture that may be lost when using such media.This book focuses on the inspiring possibilities for modelling the built environment with all the different media and techniques that are now available. Through description of the use of different models in different...
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16. |  By: Lindsey Marshall; Lester Meachem Publisher: Laurence King Publication Date: 01-MAY-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: How to Use Images Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationery, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages and digital advertisements.The book explores methodologies for choosing, placing, combining, manipulating and montaging imagery and the relationship of image to text. It has chapters on selection, structure and layout, composition,...
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17. |  How to Make it as an Advertising Creative By: Simon Veksner Publisher: Laurence King Publication Date: 01-MAY-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: How to Make it as an Advertising Creative This book is aimed at anyone who is considering becoming an advertising creative, studying to become one, or would like to become a better one.Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you need to know about working as an advertising creative but don't get taught at college. Its engaging, straight-talking text explains the diverse set of skills that you need to make it as an advertising creative above-and-beyond the ability to write good adverts, and demonstrates: how to get the best out of the people you work with;...
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18. |  By: Bethan Morris Publisher: Laurence King Publication Date: 01-FEB-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Fashion Illustrator A comprehensive, visually-led overview that covers all areas of fashion drawing, presentation, and illustration, Fashion Illustrator both teaches students how to draw the fashion figure and provides an extended showcase of established and emerging illustrators.A technical chapter outlines the use of different media, showing students how to use colour, and features techniques for rendering different materials and patterns. Dedicated tutorials explore both digital and traditional media through the work of leading fashion illustrators, giving the student the confidence to experiment with...
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19. |  Flats: Technical Drawing for Fashion By: Basia Szkutnicka Publisher: Laurence King Publication Date: 01-APR-2010 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Flats: Technical Drawing for Fashion Flats: Technical Drawing for Fashion explains how to create a technical fashion drawing using a simple and straightforward step-by-step method, explained for those who wish to use Adobe Illustrator as well as for those who prefer to draw by hand.The second part of the book presents over 600 technical drawings of garment types, styles, and construction details, the basic key shapes of which are shown alongside a specially created and photographed muslin. Accompanying each illustration is a list of all the terms by which that garment is known. This unique presentation illustrates the...
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20. |  By: Mark Shaw Publisher: Laurence King Publication Date: 01-MAR-2009 Insert Date: 20-MAR-2012 Slots: 1.0 | Overview: Copywriting Many people train in graphic design and typography, but writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease.Using a series of exercises and illustrated examples of award-winning campaigns and communication, Copywriting takes you through step-by-step processes that can help you to write content quickly and effectively.With insightful interviews from leading copywriters, as well as illustrated case studies of major brands that explore the challenges involved in creating cutting-edge copy, this book...
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