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1. |  Social Business By Design: Transformative Social Media Strategies for the Connected Company By: Dion Hinchcliffe; Peter Kim; Jeff Dachis Publisher: Jossey-Bass Publication Date: 01-MAY-2012 Insert Date: 13-MAY-2013 Slots: 1.0 | Overview: Social Business By Design: Transformative Social Media Strategies for the Connected Company
From the Dachis Group—the global leader in social business—comes the groundbreaking book on transformative social business strategies.
Social Business By Design is the definitive management book on how to rethink the modern organization in the social media era. Based on their research and work through the Dachis Group, thought leaders Dion Hinchcliffe and Peter Kim deftly explore how the social, cultural, and technological trends provoked by the social media explosion are transforming the business environment. Designed as both a strategic overview and a hands-on resource, Social Business...
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2. |  The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd Edition By: Lon Safko Publisher: John Wiley & Sons Publication Date: 08-MAY-2012 Insert Date: 13-MAY-2013 Slots: 1.0 | Overview: The Social Media Bible: Tactics, Tools, and Strategies for Business Success, 3rd Edition
The go-to guide to social media skills, now in an updated and revised Third Edition
The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the...
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3. |  Teach Yourself VISUALLY Pinterest By: Janet Majure Publisher: Visual Publication Date: 09-OCT-2012 Insert Date: 07-MAY-2013 Slots: 1.0 | Overview: Teach Yourself VISUALLY Pinterest
Pin this as your favorite book on Pinterest
Interest in Pinterest is soaring and, if you haven't yet used this fun social networking site, this Teach Yourself VISUALLY Pinterest book can help. Using clear, step-by-step tasks with plenty of visuals and illustrations, this book shows you what to do, rather than bogging you down with lengthy text. From pinning basics to drawing viewers to your own posts to connecting your pins to Facebook, this book covers all these tasks and more. You can plan a wedding, decorate a home, or share recipes with the Pinterest community once you learn the...
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4. |  Organizations and Social Networking By: Eldon Li; Stanley Loh; Cain Evans; Fabiana Lorenzi Publisher: IGI Global Publication Date: 31-MAY-2013 Insert Date: 04-MAY-2013 Slots: 1.0 | Overview: Organizations and Social Networking The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various...
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5. |  By: Frank Leistner Publisher: John Wiley & Sons Publication Date: 09-OCT-2012 Insert Date: 08-APR-2013 Slots: 1.0 |
Practical guidance on how to successfully introduce enterprise social networks to connect employees
While there are a fast growing number of books around social media and enterprise 2.0, the focus is often on the technical tools. Connecting Organizational Silos approaches social media and enterprise 2.0 from a knowledge flow management perspective. It offers practical and specific guidance on what to do and what not to do when introducing social media in an organization. This concise, easy-to-read guide offers a nuts-and-bolts look at how to get started in social media and drive it to...
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6. |  Conversation and Community, 2nd Edition By: Anne Gentle Publisher: XML Press Publication Date: 15-JUL-2012 Insert Date: 04-APR-2013 Slots: 1.0 | Overview: Conversation and Community, 2nd Edition A clear-eyed survey of the social media landscape and how to use social media in documentation....
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7. |  By: Tim O'Reilly; Sarah Milstein; Corina Pahrmann; Volker Bombien; Nathalie Pelz Publisher: O'Reilly Verlag Publication Date: 31-MAR-2013 Insert Date: 03-APR-2013 Slots: 1.0 | Overview: Das Twitter-Buch, 3rd Edition Twitter hat sich einen festen Platz unter den Social Media-Plattformen erobert und verbindet mit seinen 140 Zeichen langen Nachrichten Millionen von Menschen miteinander. Dieses Buch beleuchtet die verschiedenen Facetten von Twitter und zeigt, wie Twitter-Nutzer den Service in ihrem Sinne nutzen – sei es fürs Selbst-Marketing, für die Beobachtung von Trends, zum Austausch von Informationen und Ideen oder im Zusammenspiel mit Facebook und anderen Social Media-Plattformen. Die 3. Auflage des Buches wurde überarbeitet, erweitert und um aktuelle Twitter-Trends ergänzt....
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8. |  WordPress Theme Development Beginner's Guide By: Rachel McCollin; Tessa Blakeley Silver Publisher: Packt Publishing Publication Date: 25-MAR-2013 Insert Date: 27-MAR-2013 Slots: 1.0 | Overview: WordPress Theme Development Beginner's Guide
Learn how to design and build great WordPress themes
Learn how to design WordPress themes and build them from scratch
Learn how to create a WordPress theme design using HTML5 and CSS3
With clear and easy to follow worked examples to help you build your first WordPress theme if you’ve never done it before
In Detail
If you’ve been using WordPress to build websites for yourself or clients, you’ve probably reached a point where you need to build your own theme. Being able to build your own themes means you can build beautiful, bespoke websites using WordPress and means...
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9. |  By: Jennifer Golbeck Publisher: Morgan Kaufmann Publication Date: 17-FEB-2013 Insert Date: 21-MAR-2013 Slots: 1.0 | Overview: Analyzing the Social Web
Analyzing the Social Web provides a framework for the analysis of public data currently available and being generated by social networks and social media, like Facebook, Twitter, and Foursquare. Access and analysis of this public data about people and their connections to one another allows for new applications of traditional social network analysis techniques that let us identify things like who are the most important or influential people in a network, how things will spread through the network, and the nature of peoples' relationships. Analyzing the Social Web introduces you to...
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10. |  Social Media in Higher Education By: Monica Pătruţ; Bogdan Pătruţ Publisher: IGI Global Publication Date: 28-FEB-2013 Insert Date: 19-MAR-2013 Slots: 1.0 | Overview: Social Media in Higher Education In today’s businesses and society, social media continues to play a vital role in the transformation of communication into an interactive dialogue. The success of social media has encouraged the integration of these aspects in higher education teaching practices. Social Media in Higher Education: Teaching in Web 2.0 provides research on the pedagogical challenges faced in recent years in order to improve the understanding of social media in the educational systems. It will highlight the levels of education ranging from learning centered on the student to the collaboration between academic...
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11. |  Tumblr For Dummies Portable Edition By: Sue Jenkins Publisher: For Dummies Publication Date: 29-MAY-2012 Insert Date: 12-MAR-2013 Slots: 1.0 | Overview: Tumblr For Dummies Portable Edition
Create a Tumblelog and start posting--this fun, portable guide shows you how
Tumblr may be a microblogging platform, but there's nothing micro about it. There's no limit to what you can post in your blog--from text, photos, and links to audio, video, slideshows, and more. Now you can join the over 28 million Tumblelogs on Tumblr with this handy, portable guide. In the popular, For Dummies, easy-access style, this practical book shows you exactly what to do to get the most out of Tumblr. Set up your account, choose a theme, post from your computer or phone, see how to reblog content, and...
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12. |  The Complete Idiot's Guide to Facebook, 3E By: Joe Kraynak; Mikal E.Belicove Publisher: Alpha Publication Date: 02-OCT-2012 Insert Date: 12-MAR-2013 Slots: 1.0 | Overview: The Complete Idiot's Guide to Facebook, 3E
Facebook is by far the most popular social networking site, but it is not as user-friendly as the service would like people to think. It leaves many users scratching their heads over even the most fundamental features, such as the difference between their Wall and their News Feed. And Facebook's help system is woefully inadequate. The Complete Idiot's Guide® to Facebook, Third Edition, gets readers registered and touring Facebook in the very first chapter and never lets up as it reveals the features that have made Facebook so amazingly popular. Users discover how to:
- Flesh out and...
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13. |  Social Media Marketing für Unternehmer: Der 30-Minuten-Faktor By: Jens Schlüter Publisher: Addison-Wesley Verlag Publication Date: 06-DEC-2012 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: Social Media Marketing für Unternehmer: Der 30-Minuten-Faktor
Freiberufler und Einzelunternehmer sind nicht nur Unternehmer, sondern nur allzu oft auch ihre besten und einzigen Angestellten. Da ist der größte Engpass bereits vorprogrammiert: Die Zeit. Mit der Entwicklung des 30-Minuten-Faktors für Social Media Marketing ist ein praxiserprobtes Tool für eine der größten gewerblichen Zielgruppen Deutschlands entstanden.
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14. |  By: Mr. Dwight Spivey Publisher: Alpha Publication Date: 04-OCT-2005 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: Macs Translated For PC Users
Macs Translated for PC Users teaches lifelong, hardwired PC users how to accomplish on their new Macs all the things they instinctively know how to do on their PCs. This book is different from the many "Migrating to a Mac" books on the market, taking a similar to how a French phrase book gives English-speaking travelers what they don't know (French Phrases) in the context of what they do know (English phrases) rather than attempt to teach them an entirely new language. Rather than teach PC users how to acclimate themselves to a foreign piece of hardware with an entirely different...
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15. |  The Complete Idiot's Guide to LinkedIn By: Susan Gunelius Publisher: Alpha Publication Date: 06-DEC-2005 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: The Complete Idiot's Guide to LinkedIn
Develop your business or career with the pre-eminent professional network
Most people who are new to LinkedIn don't intuitively recognize the potential of the site when it comes to promoting a business, finding a job/project (or being found for one), or raising money for a business venture. The Complete Idiot's Guide to LinkedIn goes beyond the usual "how to set up and account" and "create a profile" to help readers become LinkedIn superusers and get the most out of the website based on their individual goals. The book provides new users with clear and detailed guidance on:
·Filling...
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16. |  The Complete Idiot's Guide to Social Media Marketing, 2nd Edition By: Jennifer Abernethy Publisher: Alpha Publication Date: 03-APR-2012 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: The Complete Idiot's Guide to Social Media Marketing, 2nd Edition
Covers cutting-edge techniques for small and large businesses alike. Author is an in-demand consultant with strong media connections
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17. |  The Complete Idiot's Guide to Twitter Marketing By: Brett Petersel; Esther Schindler Publisher: Alpha Publication Date: 01-NOV-2005 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: The Complete Idiot's Guide to Twitter Marketing
Twitter has tens of millions of users and its active "tweeters" and followers look to it to answer to the question, "What's happening?" Businesses both large and small can quickly and easily send out highly targeted messages to key customers using Twitter. However, simply grasping only the mechanics of Twitter and flogging a message nobody cares about isn't enough to make a measurable difference. Worse, using Twitter the wrong way can damage a company's brand. The Complete Idiot's Guide® to Twitter Marketing blends an understanding of Twitter's powerful tools and reach with marketing...
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18. |  Social Media für Quereinsteiger: Best Practice für Marketing, Vertrieb und PR By: Chris Brogan Publisher: Wiley-VCH Verlag Publication Date: 13-JUL-2011 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: Social Media für Quereinsteiger: Best Practice für Marketing, Vertrieb und PR
Wer sich mit Social Media beschäftigt muss viel beachten und ausprobieren. Eine sinnvolle Social-Media-Strategie ist kein Thema, das in einem Tag zu bewältigen ist. Für alle, die die Techniken von Chris richtig anwenden, wird sich die Mühe mit Sicherheit auszahlen.
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19. |  Digital Quicksand: Avoiding Social Media OCD By: Laura Stack Publisher: The Productivity Pro Publication Date: 15-FEB-2013 Insert Date: 06-MAR-2013 Slots: 1.0 | Overview: Digital Quicksand: Avoiding Social Media OCD
Do you waste time checking your social media sites every day? Is Facebook time sinkhole for you? Social media can be a useful tool or an 'attractive distraction.' Learn how to make social media work to add to your daily productivity, rather than kill it. You'll learn to set proper boundaries, so you don't waste half your day on social media sites. You'll connect with your community in a professional, efficient manner that will enhance your internet presence and boost your productivity.
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20. | 
Google+ for Photographers – January 2013 Update By: Colby Brown Publisher: Peachpit Press Publication Date: 31-JAN-2013 Insert Date: 24-FEB-2013 Slots: 1.0 | Overview: Google+ for Photographers – January 2013 Update In June of 2011, Google unveiled its first true foray into the
world of social media, Google+. The idea was not to build just
another social network but instead to create something much
greater—a social fabric connecting the entire Internet. After
just 15 months, Google+ is well on its way to achieving its goal,
with over 500,000,000 active users engaging with the social
features of Google+ and well over 130,000,000 active users on the
Google+ network.
From the start, it was obvious that Google+ would be a great
platform for photographers,¿allowing users to interact
professionally and...
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