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1. 

Dos grados: Networking 3.0

Dos grados: Networking 3.0

By: Sonia Fernández García

Publisher: LID Editorial

Publication Date: 01-MAR-2011

Insert Date: 28-JUL-2014

Slots: 1.0

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Sonia Fernández te enseña cómo explotar tu red de contactos en Twitter, Facebook y Linkedin. ...

2. 

El talento está en la red

El talento está en la red

By: Amparo Díaz-Llairó

Publisher: LID Editorial

Publication Date: 01-FEB-2011

Insert Date: 28-JUL-2014

Slots: 1.0

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Amparo Díaz-Llairó te enseña cómo aprovechar las redes sociales para atrapar el talento o encontrar un nuevo puesto de trabajo. ...

3. 

Rough Cuts
The Mobile Commerce Revolution: Business Success in a Wireless World

The Mobile Commerce Revolution: Business Success in a Wireless World

By: Tim Hayden; Tom Webster

Publisher: Que

Publication Date: 10-OCT-2014

Insert Date: 26-JUL-2014

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This is the Rough Cut version of the printed book. Mobile commerce has reached and passed its tipping point: more than 50% of the U.S. population now owns smartphones. But mobile commerce is about much more than just the "location-based strategies" covered in other books on the topic. The Mobile Commerce Revolution covers everything you need to know to capitalize on this immense new opportunity — from infrastructure to culture, strategy to tactics. Written by Tim Hayden Tom Webster, two of mobile commerce’s pioneering thought leaders, this actionable guide is packed with brand-new case...

4. 

Social Media Marketing, 4th Edition

Social Media Marketing, 4th Edition

By: 

Publisher: O'Reilly Verlag

Publication Date: 24-JUL-2014

Insert Date: 25-JUL-2014

Slots: 1.0

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Das Standardwerk zum Social Media Marketing, nun in der vierten Auflage. Für die neue Auflage haben Corina Pahrmann und Wibke Ladwig das Buch komplett überarbeitet und aktualisiert. Es enthält nun noch mehr aktuelle Fallstudien aus dem deutschsprachigen Raum, Interviews mit deutschen Social Media Managern und Best Practices für den Social Media-Alltag: Wie reagiert man auf Kritik? Wie moderiert man ausufernde Diskussionen? Wie geht man mit Trollen um? Außerdem geht es verstärkt auf kleine und mittelständische Unternehmen ein. Weitere Schwerpunkte sind Monitoring und Erfolgskontrolle sowie...

5. 

Fire Phone: Out of the Box

Fire Phone: Out of the Box

By: 

Publisher: O'Reilly Media, Inc.

Publication Date: 15-AUG-2014

Insert Date: 25-JUL-2014

Slots: 1.0

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Dive straight into hot Fire phone features you won’t find in any other device—like Firefly, Mayday, and Dynamic Perspective—with this concise hands-on guide. You probably already know how to call, text, and take photos with Amazon’s new phone, but where it really shines is in the innovative features you’ve never even seen before. This intuitive, easy-to-follow book opens the world of possibilities made possible by the Fire phone, right out of the box....

6. 

Social Media Mining

Social Media Mining

By: Reza Zafarani

Publisher: Cambridge University Press

Publication Date: 31-MAY-2014

Insert Date: 25-JUL-2014

Slots: 1.0

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The growth of social media over the last decade has revolutionized the way individuals interact and industries conduct business. Individuals produce data at an unprecedented rate by interacting, sharing, and consuming content through social media. Understanding and processing this new type of data to glean actionable patterns presents challenges and opportunities for interdisciplinary research, novel algorithms and tool development. Social Media Mining integrates social media, social network analysis, and data mining to provide a convenient and coherent platform for students,...

7. 

Finanzmathematik mit Excel kurz & gut

Finanzmathematik mit Excel kurz & gut

By: Michael Kolberg

Publisher: O'Reilly Verlag

Publication Date: 18-JUL-2014

Insert Date: 22-JUL-2014

Slots: 1.0

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Die Wirtschaftlichkeit von Investitionen wird mithilfe von Rechenoperationen und speziellen Formeln ermittelt. Für diese Berechnungen stellt Microsoft Excel unter dem Namen Finanzmathematik einen großen Vorrat an Formeln bereit. Damit können sowohl einfache Fälle als auch komplizierte Probleme berechnet werden. Die Vielfalt der Möglichkeiten und Formeln, die Excel zur Verfügung stellt, werden in diesem Buch nach Anwendungsbereichen strukturiert zusammengefasst und erläutert - für Excel 2003, 2007, 2010 und 2013. So können sie je nach Bedarf gezielt nachgeschlagen und angewendet werden....

8. 

Das Buch zum Samsung Galaxy S5

Das Buch zum Samsung Galaxy S5

By: Susanne Möllendorf; Wolfram Gieseke

Publisher: O'Reilly Verlag

Publication Date: 18-JUL-2014

Insert Date: 22-JUL-2014

Slots: 1.0

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Auf das Galaxy S4, das bisher erfolgreichste Smartphone aus dem Samsung Portfolio, folgt nun das Galaxy S5. Es bringt eine Menge Features mit und hat außerdem eine Reihe neuer Funktionen an Bord, wie z. B. einen Fingerabdrucksensor, einen Pulsmesser und, und, und. All das macht es zu einem Gadget, das man im Alltag nicht mehr missen möchte. Doch so praktisch diese Features auch sind, sie machen das Gerät komplexer und nicht immer einfach zu bedienen. Hier springt Das Buch zum Samsung Galaxy S5 ein: Der Leser kann sich schnell und auf den Punkt gebracht orientieren und durch Nachschlagen...

9. 

Das Buch zu Google AdWords

Das Buch zu Google AdWords

By: Ingemar Reimer

Publisher: O'Reilly Verlag

Publication Date: 18-JUL-2014

Insert Date: 22-JUL-2014

Slots: 1.0

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Jeder, der schon einmal mit Google gesucht hat – also wirklich jeder –, hat sie bereits in seinen Suchergebnissen gesehen: die kleinen Anzeigen über dem Text und in der rechten Spalte. Diese Anzeigen werden von Unternehmen mit Hilfe von Google AdWords geschaltet, und zwar immer passend zur Suchanfrage. Google AdWords sind meist preiswert, aber enorm effektiv. Ein weiteres Plus: Beim Einsatz von Google AdWords kann genau nachvollzogen werden, wie oft eine Anzeige in den Suchergebnissen gezeigt und wie oft sie angeklickt wurde. Aus diesen Gründen sind sie für das Online-Marketing fast jedes...

10. 

Practical Mobile Forensics

Practical Mobile Forensics

By: Satish Bommisetty; Rohit Tamma; Heather Mahalik

Publisher: Packt Publishing

Publication Date: 21-JUL-2014

Insert Date: 22-JUL-2014

Slots: 1.0

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Dive into mobile forensics on iOS, Android, Windows, and BlackBerry devices with this action-packed, practical guide Clear and concise explanations for forensic examinations of mobile devices Master the art of extracting data, recovering deleted data, bypassing screen locks, and much more The first and only guide covering practical mobile forensics on multiple platforms In Detail With the advent of smartphones, the usage and functionality of mobile devices has grown enormously along with the sensitive information contained in these devices. Law enforcement agencies...

11. 

Galaxy S5: The Missing Manual

Galaxy S5: The Missing Manual

By: 

Publisher: O'Reilly Media, Inc.

Publication Date: 25-JUL-2014

Insert Date: 18-JUL-2014

Slots: 1.0

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Get the most out of Samsung’s Galaxy S5 smartphone right from the start. With clear instructions from technology expert Preston Gralla, this Missing Manual gives you a guided tour of Samsung's new flagship phone, including great new features such as the fingerprint scanner, heart rate sensor, and Download Booster. You’ll get expert tips and tricks for playing music, calling and texting, shooting photos and videos, and even getting some work done....

12. 

The Ultimate iPad: Your Digital Life at Your Fingertips

The Ultimate iPad: Your Digital Life at Your Fingertips

By: James Floyd Kelly

Publisher: Que

Publication Date: 11-JUL-2014

Insert Date: 17-JUL-2014

Slots: 1.0

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Use Your iPad to Simplify, De-Clutter, Improve, and De-Stress Your Life! Your iPad. You already know it’s fun. But did you know it can save you hours every single week? Did you know it can help you get rid of clutter, annoyances, and stress—both paper and digital? Do you know the tricks and shortcuts for doing more with your iPad than you ever did with your PC or Mac? With The Ultimate iPad, you will—and it’ll be easy! One simple step at a time, James Floyd Kelly will help you pick and use the best apps and services to pull together all your content, media, and knowledge: email,...

13. 

My Office® for iPad®

My Office® for iPad®

By: Paul McFedries

Publisher: Que

Publication Date: 10-JUL-2014

Insert Date: 16-JUL-2014

Slots: 1.0

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Covers Excel, Word, PowerPoint, and OneNote for iPad Step-by-step instructions with callouts to new Office for iPad screenshots that show you exactly what to do. Help when you run into Office problems or limitations. Tips and Notes to help you get the most from Office on your iPad. Full-color, step-by-step tasks walk you through doing exactly what you want with Office. Learn how to: • Master core skills you can use in every Office for iPad program • Quickly create highly visual documents with advanced formatting and graphics • Enter, edit, and work efficiently with text in...

14. 

Power Query for Power BI and Excel

Power Query for Power BI and Excel

By: Chris Webb

Publisher: Apress

Publication Date: 24-JUN-2014

Insert Date: 15-JUL-2014

Slots: 1.0

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"Power Query for Power BI and Excel is a book for people who are tired of copying and pasting data into Excel worksheets. Power Query, part of the Microsoft Power BI suite, is a tool that automates the process of getting data into Excel and will save you hours of dull, repetitive, and error-prone work! Power Query makes it easy to extract data from many different data sources, filter that data, aggregate it, clean it and perform calculations on it, finally loading that data into either your worksheet or directly into the new Excel 2013 Data Model used by Power Pivot. This concise, practical...

15. 

Rough Cuts
Sams Teach Yourself Minecraft Mod Development in 24 Hours

Sams Teach Yourself Minecraft Mod Development in 24 Hours

By: Jimmy Koene

Publisher: Sams

Publication Date: 29-SEP-2014

Insert Date: 11-JUL-2014

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This is the Rough Cut version of the printed book. By developing your own mods, you can transform Minecraft into whatever you want it to be--and share your vision with millions of Minecraft players worldwide. Now, in just 24 lessons of one hour or less, you can learn all the mod development skills you'll need, even if you've never programmed before. Each short, easy lesson builds on all that's come before, as you learn through a complete, book-length project: creating a complex mod including a mob users will have to fight with unique new tools and armor. Sams Teach Yourself Minecraft...

16. 

PR im Social Web , 3rd Edition

PR im Social Web , 3rd Edition

By: Marie-Christine Schindler; Tapio Liller

Publisher: O'Reilly Verlag

Publication Date: 08-JUL-2014

Insert Date: 10-JUL-2014

Slots: 1.0

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Das Standardwerk zur PR in Social Media in der dritten Auflage. Der gleichberechtigte und offene Austausch zwischen Unternehmen/Organisationen und ihren Zielgruppen wird immer mehr zur Normalität. Wer Öffentlichkeitsarbeit betreibt, kann es sich kaum noch leisten, die neuen „sozialen“ Kommunikationsmöglichkeiten zu ignorieren. Doch wie passen klassische PR und Social Web genau zusammen? Das beantwortet „der Schindler/Liller“ und bietet Ihnen eine bewährte und gut verständliche Anleitung. Die Autoren, erfahrene PR-Profis und Blogger, erläutern, wie die einzelnen PR-Disziplinen (Medienarbeit,...

17. 

Social Media Marketing im B2B – Besonderheiten, Strategien, Tipps

Social Media Marketing im B2B – Besonderheiten, Strategien, Tipps

By: Felix Beilharz

Publisher: O'Reilly Verlag

Publication Date: 08-JUL-2014

Insert Date: 10-JUL-2014

Slots: 1.0

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Unternehmen, die sich mit ihren Produkten oder Dienstleistungen nicht an Endverbraucher, sondern an andere Unternehmen richten, entdecken mehr und mehr die Möglichkeiten des Social Web. Es ist für sie jedoch nur in seltenen Fällen sinnvoll, einfach die Strategien zu übernehmen, mit denen konsumentenorientierte Unternehmen erfolgreich sind. Denn ihr Geschäft ist ein anderes, und auch die Ziele, die sie mit Social Media verfolgen, sind häufig anders gelagert. Zum Beispiel können sie hier hervorragend über ihre oft erklärungsbedürftigen Produkte informieren, die oft langfristigen...

18. 

Beginning Google Glass Development

Beginning Google Glass Development

By: Jeff Tang

Publisher: Apress

Publication Date: 24-JUN-2014

Insert Date: 04-JUL-2014

Slots: 1.0

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" Beginning Google Glass Development is your number one resource for learning how to develop for Google Glass--the paradigm-shifting mobile computing platform taking the world by storm now and for years to come. Mobile developers have always had to think for the future, and right now that means getting started with Google Glass.This book is incredibly hands-on with many exciting projects. You will learn the basics of Glass and how to set up your development environment, through to every Glass development topic using Glass Development Kit (GDK):- Glass User Interface- Camera and Image...

19. 

Take Control of Automating Your Mac

Take Control of Automating Your Mac

By: 

Publisher: TidBITS Publishing, Inc.

Publication Date: 27-JUN-2014

Insert Date: 03-JUL-2014

Slots: 1.0

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Find shortcuts that make tedious tasks quick, accurate, and repeatable!If you use copy and paste, you're eliminating unnecessary retyping and possible typos. But did you realize that you could be using dozens of additional shortcuts that make tedious tasks quick, accurate, and repeatable? In this essential title, Joe Kissell shines a light on OS X's many built-in shortcuts and provides sweeping coverage of the utilities that go even further.You don't need to be a programmer -- or even particularly geeky -- to automate your Mac. Everyone uses copy and paste, and most of what Joe explains can...

20. 

FileMaker Pro 13: The Missing Manual

FileMaker Pro 13: The Missing Manual

By: ;

Publisher: O'Reilly Media, Inc.

Publication Date: 07-JUL-2014

Insert Date: 29-JUN-2014

Slots: 1.0

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You don’t need a technical background to build powerful databases with FileMaker Pro 13. This crystal-clear guide covers all new FileMaker Pro 13 features, such as its improved layout tools and enhanced mobile support. Whether you’re running a business, printing a catalog, or planning a wedding, you’ll learn how to customize your database to run on a PC, Mac, Web browser, or iOS device....