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Adwords
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1. |  Google AdWords: Scénario complet pour réussir sa campagne marketing By: Sandrine Burriel Publisher: Pearson France Publication Date: 01-SEP-2010 Insert Date: 21-JUN-2012 Slots: 1.0 | Overview: Google AdWords: Scénario complet pour réussir sa campagne marketing
Vous dirigez une petite entreprise, vous disposez d'une boutique en ligne, et vous souhaitez stimuler votre marketing web et consolider le référencement de votre site par l'achat d'AdWords, mais vous ne savez pas trop comment vous y prendre. Ce livre, écrit en étroite collaboration avec l'équipe de Google France et fondé sur l'expérience d'un panel de professionnels, est fait pour vous !
Organisé en deux parties, il commence par vous présenter les enjeux et les pratiques du e-commerce et de la publicité sur Internet, puis vous accompagne dans la création, le suivi et l'optimisation d'une...
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2. |  Google AdWords™ For Dummies®, 3rd Edition By: Howie Jacobson; Kristie McDonald; Joel McDonald Publisher: For Dummies Publication Date: 06-DEC-2011 Insert Date: 19-JAN-2012 Slots: 1.0 | Overview: Google AdWords™ For Dummies®, 3rd Edition The fun and friendly guide on getting the most value out of your AdWords campaigns, now updated!Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Presenting coverage that is nearly entirely rewritten or revised, this practical guide adds chapters on topics such as ad extensions, feeds for e-commerce, mobile advertising, advanced ad writing, and the new Google display network. In...
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3. |  Publisher: O'Reilly Media, Inc. Publication Date: 04-NOV-2011 Insert Date: 04-NOV-2011 Slots: 1.0 | Overview: Google AdWords “Google AdWords” will explain how each piece of Google’s advertising platform works, focusing on areas that directly impact the performance and cost of the advertiser’s campaigns. Each topic will include tips, strategies, examples, and suggestions that readers can apply to their own accounts....
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4. | Overview: Advanced Google AdWords™
This is the ultimate guide for those who want to move beyond AdWords basics to learn and apply the advanced techniques and tactics that Google's expert consultant teaches to Fortune 500 companies in his seminars. Advanced Google AdWords will provide deep insight into AdWords' functionality and advanced features, explaining how they work and providing tips, tactics, and hands-on tutorials that readers can immediately use on their own PPC campaigns.
Improve Your Profits and Strategies
While this book gives advanced insight into every aspect of using AdWords to create and manage...
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5. |  Sams Teach Yourself Google AdWords™ in 10 Minutes By: Bud E. Smith Publisher: Sams Publication Date: 13-JAN-2011 Insert Date: 05-NOV-2010 Slots: 1.0 | Overview: Sams Teach Yourself Google AdWords™ in 10 Minutes A clear, super quick, easy-to-understand
guide for new Google AdWords users
Fast access to instructions for every common task, plus
reliable, concise answers to the most widely asked questions
Organized into lessons that distill the most crucial
information on each Google AdWords topic
Tips and cautions point out shortcuts, solutions, and help you
avoid common pitfalls.
AdWords is the Google program that places
text ads next to Google searches, mobile searches, on Web sites
such as Gmail, and all sorts of other sites across the Web. Sams
Teach Yourself Google AdWords in 10...
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6. |  Google AdWords™ for Dummies®, 2nd Edition By: Howie Jacobson Publisher: For Dummies Publication Date: 31-AUG-2009 Insert Date: 07-APR-2010 Slots: 1.0 | Overview: Google AdWords™ for Dummies®, 2nd Edition
A completely updated reference to help you get the most value out of your AdWords campaigns
Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign.
Offering valuable advice, this new edition includes case studies from readers who have shared what they...
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7. |  Using Google™ AdWords and AdSense By: Michael Miller Publisher: Que Publication Date: 03-JUN-2010 Insert Date: 18-FEB-2010 Slots: 1.0 | Overview: Using Google™ AdWords and AdSense Get comfortable with Google AdWords and
AdSense. Don’t just read about it: See it and hear it with
step-by-step video tutorials and valuable audio sidebars delivered
through the Free Web Edition that comes with every USING book. For
the price of the book, you get online access anywhere with a web
connection–no books to carry, content updated, and the
benefit of video and audio learning. Way more than just a book,
this is all the help you’ll ever need where you want, when
you want!
learn fast, learn easy, using web, video,
and audio
Show Me video walks through tasks
you’ve just got to...
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8. |  Google® AdWords™ für Dummies®: By: Howie Jacobson Publisher: für Dummies Publication Date: 03-SEP-2008 Insert Date: 18-MAR-2009 Slots: 1.0 | Overview: Google® AdWords™ für Dummies®:
Das Internet bietet ungeahnte Werbemöglichkeiten für Unternehmen. Aber man muss sie auch zu nutzen wissen. Google AdWords ist ein cleveres Onlinemarketing-Tool, mit dem Sie Ihre Website für noch mehr Kunden attraktiv machen können. Der Onlinemarketing-Spezialist Howard Jacobson zeigt Ihnen von der Anmeldung über die Ausarbeitung einer Marketingstrategie bis hin zur ihrer Perfektionierung, wie Sie Google AdWords professionell nutzen und gewinnbringend einsetzen. Sie erfahren, wie Sie die richtigen Suchbegriffe auswählen, um Kunden anzulocken, wie Sie Ihren Markt erforschen, eine...
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